Kevin McKillop is a Local Business Marketing Expert turned Information Product Marketer. I watched close by as he developed and launched his much heralded Local Video Method Product. In this podcast he reveals how to research and develop an internet marketing product from scratch and I get him to dissect his successful Local Video Method launch.
Listen to the podcast;-
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Covered in this insightful interview;-
- How to ride the wave of trends to boost your product sales
- How to crowd source ideas and the importance of mastermind
- The exact steps you need to go through before launch
- Where to find ideas for your next information product
- Tips on increasing customer life time value (getting customers to spend more)
- How to create additional products that are guaranteed to sell
- Kevin’s top tips for marketers creating their very first product
Kevin’s Local Video Method is a series of step by step video tutorials teaching you how to identify and target high-value clients and get up to 80% of them call you back. It involves reviewing the prospects website/marketing collateral/social media (the applications are endless!) using jaw dropping video’s. I have been using this strategy for some time with stunning results and have had comments back such as “Wow, the video was so impressive I watched it 6 times” and “I get cold calls all the time but no one has ever sent me a personalized video before, I had to call you back.”
Check Out Local Video Method Here and see what resulted from the product launch steps discussed in this podcast.
Please also leave your comment on ITunes and ask questions below:
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James is an internet marketer living in Dubai. He makes his living almost entirely online, using internet marketing strategies that generate income for him and his clients 24/7. His tested techniques focus on the core fundamentals that work […] 
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Awesome! Thank you for the inspiring interview. It just goes to show you that an idea is nothing more than that until implemented….loved the fast mover mindset that kevin showed. Video reviews….great marketing tactic by the way. Two Thumbs Up.
I watched closely as this product was launched. What struck me was not only the quality but the speed of implementation. Getting to market fast, gives you the early movers advantage.